Welcome to Masterplan, your gateway to unforgettable travel experiences.
As a boutique travel agency, we specialize in creating tailor-made trips and unique adventures within Argentina and Antarctica.

Our mission is to ensure that every journey with us is as unique as you are.
With expertise and attention to detail, we design personalized itineraries that cater to your preferences, whether you seek thrilling adventures, cultural explorations, or serene escapes.

Discover Argentina and Antarctica with us.

We are a company certified by the 2018 Environmental Management Guidelines Program (Directrices de Gestión Ambiental) of the Argentinean Ministry of Tourism and Sports (Ministerio de Turismo y Deportes).

We were awarded the Tourism Development Fund (FonDeTur) in 2019 for our outstanding work in creating innovative cultural circuits and activities.

Our walking tours were included in the programming of festivals such as Open House Buenos Aires (Architecture) and the MACBA Museum.

We designed specialized tours for magazines such as Architectural Digest Spain (AD), El Mundo Spain, CNN Brazil, and have also explored the city with the cameras of Canal á.


We are members of the Buenos Aires Association of Travel and Tourism Agencies (AVIABUE).

Gimena Bilbao


Gimena Bilbao is a highly accomplished professional in the tourism industry. With a background in Tourism and a postgraduate degree in International Heritage and Sustainable Tourism, she brings knowledge and expertise. She has also pursued studies in Art History, further enriching her understanding of cultural heritage.

With over fifteen years of experience, Gimena has excelled in organizing tours for orchestras and ballets, as well as coordinating luxury travel operations for renowned Travel Specialists featured in Conde Nast Traveler magazine.

Gimena actively participated in the Innovatur Community, a prestigious tourism innovation forum organized by the Tourism Board of the City of Buenos Aires. In addition, she represents Masterplan in the Association of Travel and Tourism Agencies of Buenos Aires (AVIABUE).

Masterplan Viajes y Cultura Fundadora Gimena Bilbao Foto por Consuelo Oppizzi
© Consuelo Oppizzi


Curated Travels


Curated Travels